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Traditional water industry challenges have additional layer in the post-COVID era with high inflation, even when there is free money.
Mount Pleasant Waterworks (SC) mechanic helps in Jackson, MS (source: www.postandcourier.com)

In 2023, some things remain the same when it comes to owning and operating a viable water utility. Other things have significantly and subtly changed. Mastering the things that have subtly changed will be essential for water utility success over the next five years.


The Traditional Issues Remain

One historical financial pressure is to build a nest egg for future development while, at the same time, keeping rates low. The water utility sector is not very good at doing this, primarily because most asset value is underground and rate makers are elected on two-year cycles.

There continues to be a labor shortage, and water utilities historically do not pay the highest salaries in the market.


From a regulatory perspective, the traditional issues related to an ever-tightening regulatory environment will not change. Society is more risk-averse than ever, and the Precautionary Principle will continue to rule the day from PFAS to climate change.


Water utilities continue to have an aging infrastructure problem. It seems that it is hard to catch up once you fall behind.


Data management systems continue to be a challenge. In this case, once you decide to be a follower, you never catch up when the market is rapidly changing. It is even harder when you don’t have the money and afford the people to catch up.


The New World Order

The traditional challenges are not good, but we can argue that they are already baked into how the business is run. New challenges will be with us for at least the next five years. These new challenges are the difference maker when it comes to water utility viability.


1. Our Capital Funds Are Buying Less

The essential issue is not that our money is buying less. That's almost an old problem since we have been dealing with that problem for more than a year. And we will be dealing with it for another three to five years.


The problem is that we will appear to be doing better, at least from a spending perspective. Staff and annual reports will reflect capital improvements that are greater than ever. Many utilities will “solve” their capital project delivery problems for the first time in decades, at least from a dollars-spent perspective.


Viable utilities will track (or continue to track) the pumps, pipes, and infrastructure that was constructed. Non-viable utilities will pat themselves on the backs for how hard they have worked (aka, money spent) and wake up in a few years to a harsh reality.


2. Organizational Capacity Is the Bottleneck

The second thing is our workforce as a nation. The US has been on a downward trend for twenty years in terms of the percentage who are eligible to work and those who actually work.


The current percentage is around 62 percent, down approximately 5 percent from 67 percent in 2002. In South Carolina, for example, only 56 percent of eligible people work (down 11 percent), and in North Carolina, 61 percent, down 7 percent. The COVID blip is behind us, yet the downward trend continues.


Viable utilities will understand that traditional workforce problems like retirement and the lack of younger skilled workers will worsen the continued decline in workforce participation.

Non-viable utilities will continue believing they can do some internship programs and they will continue to get their fair share of skilled workers.


3. Regulations Are On the Rise

State regulatory agencies have record vacancy rates. For example, North Carolina’s Department of Environmental Control's Division of Water Quality reported a 23+ percent vacancy rate in January. And there are not enough qualified candidates in the pipeline to resolve the shortfalls.


In most states, modeling and permitting will take longer and be more expensive, regardless of how much free capital money they received from the federal government in 2022.

Viable utilities will realize they will have to negotiate for third parties to help state agencies and pay for it in order to deliver their capital projects on time. Non-viable utilities will stay with how things have always been done and complain that someone needs to fix them.



4. Struggling To Maintain What We Own

The impact of aging infrastructure is a persistent one. Many water utilities have attempted over the last decade to dig out of the proverbial hole; however, most have not been able to do so. The reality is that only part of the problem is money.


The other part of the problem is poor project delivery, mainly due to organizational capacity, poor project controls, and lack of year-over-year accountability. The industry remains in a corrective maintenance mindset that disproportionately rewards emergency response.


Most water utilities have not delivered their yearly infrastructure delivery goals of rebuilding and replacing what they already own. Now with new capital improvement programs five to ten times larger due to the injection of free money, the existing infrastructure needs are going to suffer further.


Viable utilities will understand the shortfalls and take a balanced approach in terms of new and existing assets. Non-viable utilities will chase the allure of capital money and lean harder on emergency response, resulting in a worsening gap related to existing infrastructure needs.


5. Desired Service Levels Are Increasing

The fifth aspect is responsiveness which combines everything a customer wants or experiences. Traditionally, water utilities have done a good job with emergency response, operational resilience, and disaster recovery. There is no evidence that that will not continue.


The front-end communication, especially customer interaction, is where water utilities will continue to struggle, and the gap will worsen. This is in part due to society as a whole – smartphones and other technology enable us to get what we want when we want it. Apps are everywhere, from ordering maintenance at your kid’s dorm room to Amazon to investor-owned power utilities that provide a quick, reliable customer experience.


Data management and data system integration are where utilities will continue to struggle.


One example is related to customer metering systems, where I am working with a medium-sized utility to decide whether information can be provided on a real-time basis, only daily, or something in between. Their advantage is that they have installed an automated meter infrastructure (AMI), yet despite the large investment, they are still struggling with how to manage and communicate the data. Most water utilities only read their meter once per month.


Another example is a water utility attempting to resolve a historical issue where the Customer Information System and the Work Management System will not automatically share work orders. It has taken eight staff, a consultant, and both software companies more than a year to figure it out.


A final example is related to interfacing the warehouse and inventory system with the work management system. It sounds almost automatic that we should be able to scan our inventory items onto our work orders and then track them for purchasing and accounting. It is not that easy, and we can judge that fact by the small number of water utilities that can do it.


The reality in the water utility space is that the technology is hard to implement and even harder to maintain. It is a function of costs, staff capabilities, and utility size. Water utilities have always been trailers, not leaders, in technology applications compared to other larger and more profitable industries. However, the pressure continues to increase exponentially, and the industry is falling further and further behind.


Viable utilities will find ways to partner with others, regionalize, and look outside the water utility industry for solutions. Non-viable utilities will struggle, explain this is not part of their core mission, and look to the federal government to provide more money to solve the problem(s).


Applying It

Mastering the things that have subtly changed will be essential for water utility success over the next five years. Communication of the issues is equally important as utilities look at different forms of partnering and regionalization.


Viable utilities will:

  • track (or continue to track) the pumps, pipes, and infrastructure that was constructed, not just the dollars spent.

  • understand that traditional workforce problems like retirement and lack of younger skilled workers will be worsened by the continued decline in workforce participation

  • negotiate for third parties to help state regulatory agencies and pay for it in order to deliver their capital projects on time

  • take a balanced approach in terms of new capital spending and taking care of existing assets

  • find ways to partner others, regionalize, and look outside the water utility industry for data management and customer-response solutions

Owning and operating a viable water utility is full of significant and subtle changes to traditional challenges. The next five years will be a brave new world.

 

JD Solomon Inc provides solutions for facilitation, asset management, and program development at the nexus of facilities, infrastructure, and the environment. Sign-up to receive a monthly update.


Founded by JD Solomon, Communicating with FINESSE is the community of technical professionals dedicated to being highly effective trusted advisors. Learn more about our publications, webinars, and workshops. Join the community for free.


Facilitators of strategic plans should do whatever it takes to get the plans performance measures in front of staff, including going old school.
Facilitators of strategic plans should do whatever it takes to get the plan's performance measures in front of staff, including going old school.

I was recently wandering around the lobby at Grand Strand Medical Center when I suddenly ran into an oversized bulletin board. I expected to see a slew of standard notices and general information. I was shocked when I saw a strategic plan – old-school style.


There were six columns, one for each strategic goal: people, service, quality, finance, growth, and community. The three rows under each column had a transparent pouch for the strategic objective, initiatives, and measures for each strategic objective. Each pouch was full of printed sheets.


I asked one of the nursing supervisors whether the sheets were ever depleted.

“Yes,” she said, “but they do good at keeping them re-stocked.”


Another nurse walked up, and I asked whether the patients or staff used the board more.

“Everyone," the second nurse said, “it is quite popular for some reason."


Last week, I was in a different hospital wing and asked the older, ex-military security guard if there was a similar bulletin board in his lobby.


"We have a small one around the corner," he replied, "but there is a huge one in the other wing. I do not think there are any sheets in this one."


"Yeah, I know," I replied.


“That is old school,” he said with a smile. "I guess old school still works."


“I reckon so,” I stoically said, inspired by Clint Eastwood in The Outlaw Josey Wales.


Only the Leaders and Readers

There are many ways to communicate strategic plan performance

  • Staff Meetings

  • Board of Directors

  • Website

  • Email

  • Newsletter

  • Weekly Team Meeting

  • Lobby Video Screens


Most organizations have to try all of them to catch their staff's attention and communication preferences. The results are haphazard for many reasons. Sometimes it is a lack of management structure and discipline in getting the word to staff. In most cases, a great dashboard sits parked on our electronic devices.


One staff member recently commented when we were operationalizing the organization’s strategic plan, “Only leaders and readers look at the dashboard. Most of us are neither.”


Actionable Items in Front

In How to Improve Strategic Plan Facilitation by Reviewing Dashboard Design, I recommended looking at the dashboard of a car, airplane, or boat. The information directly in front of the driver is current, real-time information used to navigate the vehicle. Historical and non-essential information (like the radio) are on the side.


Managers need the information to help them drive the organization today. In most cases, the staff looks at the strategic plan parked on their electronic device only from time to time, which means the dashboard provides little help driving their operation daily.


Putting the strategic plan in the common area on a bulletin board effectively keeps the information in front.


The Number of Performance Measures

Grand Strand’s mission statement, “Above All Else, We Are Committed To The Care And Improvement Of Human Life,” sat proudly above their bulletin board dashboard.


In Choosing the Right Performance Indicators, I discussed that four to eight at each level per each strategic goal is usually sufficient. Care should be given not to double-count or have overlapping indicators. For example, "financial" can be broken into just four indicators—profitability, liquidity, debt, and operating. Grand Strand Medical Center used between two and ten for each strategic goal, and this number was a function of the number of initiatives associated with each strategic goal.


Both are good practices and worked well on with the bulletin board approach.


Remember to Operationalize Strategic Plans

Improving Strategic Plans discussed making your strategic plan better by making it understandable and relevant to the front-line staff who manage the organization. After all, strategic plans are the single piece that flanges the policy board to the organization's staff.


Whether it is capital planning, operations budgeting, business case evaluations, root cause failure analysis, or organization structure, the staff should look to the strategic plan to fully understand what is of “great importance to the integrated whole.”


As seen by their use and popularity in this case, old-school bulletin boards for communicating strategic plans keep a solid connection between the board and the staff.


For Facilitators

A strategic plan is only as good as its use by staff in doing their job. In my pre-session exchanges for new or improved strategic plans, I usually ask staff how and if they are using the current one. It reminds me that no strategic plan is complete until the performance measures (and their communication) is done.

 

JD Solomon Inc provides solutions for facilitation, asset management, and program development at the nexus of facilities, infrastructure, and the environment. Founded by JD Solomon, Communicating with FINESSE is the community of technical professionals dedicated to being highly effective trusted advisors. Learn more about our publications, webinars, and workshops. Join the community for free.


FINESSE ties together communication and facilitation. Facilitation is its own craft and requires five elements to move from good to great.
FINESSE ties together communication and facilitation. Facilitation is its own craft and requires five elements to move from good to great.

After a guest lecture at a major US university, I recently had a follow-up conversation with a graduate student. The discussion centered on the overlaps of effective technical communication with decision makers and facilitating different types of problem solving.


Here are a few of the questions and answers.


Are good communicators also good facilitators?

No. Effective communication is necessary for good technical communication and good facilitation; however, both are unique in their scope. And facilitation is a unique craft.

As a technical advisor, the decision maker controls what you present and the time you have to do it. As a facilitator, you control most of the logistical aspects but are also there to cater to the participants.


The common denominator is the causal relationships of FINESSE.


How does the FINESSE concept apply to both communication and facilitation?

Yes, Frame, Illustrate, Noise reduction, Empathy, Structure, Synergy, and Ethics are the seven causal factors that produce effective communication. Because communication is a system, all seven bones of the FINESSE fishbone (cause and effect) diagram must be within a reasonable tolerance.


FINESSE applies to facilitation too. But on top of FINESSE, the facilitators have some different responsibilities and need five additional skills to be great facilitators.


How are the communication and facilitation roles different?

Both require effective communication. Effective technical communication involves writing reports and making presentations to decision makers. You are a trusted advisor. As a facilitator, you lead a group of people to solutions that are created, understood, and accepted by all. In that role, you are less of a technical trusted advisor and more of an expeditor.


What are some of the roles of facilitators that differ from trusted advisors?

As a facilitator, you control the agenda more and make more process decisions. Most trusted advisors show up where and when requested and provide information that decision makers specifically want to hear. Specifically, some of the basic responsibilities of a facilitator are:

  1. Prepare in advance - who, what, why, where, and how

  2. Plan and distribute the agenda

  3. Define objectives at the beginning of the event

  4. Establish expectations with the executive sponsor and participants

  5. Guide the group in presenting and sharing information

  6. Provide closure and reiterate action items

Facilitators can often get cornered into a wider range of activities, such as notifying participants, reserving meeting space, bringing snacks, and providing session summaries.


What are the additional skills that facilitators need?

In addition to FINESSE, facilitators need competency in the:

  • Conducting pre-session information exchanges

  • Asking powerful questions

  • Handling trouble (disruptions)

  • Providing engaging exercises

  • Controlling the rhythm

I use the mental model CATER (Communicate, Ask, Troubles, Exercises, and Rhythm).


Does Communicating with FINESSE community also advise on facilitation?

Yes. And usually in the areas I mentioned at the end of the lecture.

  • Root Cause Analysis

  • Failure Modes & Effects Analysis

  • Tree Diagrams

  • Block Diagrams

  • Capital Program Prioritization

  • Business Cases

  • Reliability Assessments

  • Risk Management Plans

  • Master Plans

  • Strategic Plans

 

JD Solomon Inc provides solutions for facilitation, asset management, and program development at the nexus of facilities, infrastructure, and the environment. Founded by JD Solomon, Communicating with FINESSE is the community of technical professionals dedicated to being highly effective trusted advisors and getting the boss's boss to understand. Learn more about our publications, webinars, and workshops. Join the community for free.

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